![]() Stories like Justice League Vs Godzilla Vs Kong will likely show how epic and engaging storytelling doesn't even need that many issues to pull in readers and be a hit. Many fans see this era, which had remarkably high sales, as the template that DC should have followed with their 2023 relaunch. However, the era of 2016 to 2019 remains a modern boom for DC, both in fan reception and sales. It was in the lead-up to Death Metal that fans started to note how all the goodwill that had been built up from Rebirth was on the way out. In effect, events force most readers into an all-or-nothing decision.īy contrast, DC's Rebirth era actually went light on events until Dark Nights Metal (Scott Snyder and Greg Capullo) began to lead the publisher in the direction of a soft relaunch that eventually happened after 2020's Death Metal. In addition, the oversized financial commitment can make readers feel railroaded into buying books they simply don't want. Fans could have dropped DC completely for the duration of the event and not skipped a beat when they returned to their main titles after it ended. In the case of DC's Future State, the company basically put its main books on hiatus for two months, making the event entirely missable for those not interested. However, while it does sell a lot of books to a certain number of fans, these line-wide events also serve as unintended jumping-off points for some readers. On the one hand, it boosts sales for smaller series, gains a strong, reliable financial commitment from fans, and often leaves the company with a decent evergreen story they can resell down the line. Comic events have a series of pros and cons when it comes to the company and its publishing schedule.
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